Experience a Partnership That’s Made for More.

Back and better than ever. The CLAAS Harvest Horizons event is more than a showcase of the latest agricultural machinery and technology. It’s the ultimate CLAAS customer experience. It’s an exclusive agricultural business conference designed for you — the grower — to equip you with future-proof business strategies for your operation and explore the lengths CLAAS goes to help you be the best in your field.

Get ready to join us on campus for interactive learning sessions, invaluable networking opportunities, equipment demos, factory tours and more!

Why attend Harvest Horizons?

Expert-Led Sessions & In-Depth Learning

We’ll address the challenges and opportunities of modern farming and explore important ag-business topics like risk management and profitability, running your farm like a business, precision agriculture and optimizing your equipment for efficiency.

Combine Factory Tours & Machine Showcases

Discuss the practical and technical aspects of farming. Get the low-down on CLAAS equipment use and services. Go behind the scenes with special plant and service bay tours.

In-Field Ride & Drive Activities

Discover firsthand the unique CLAAS machinery capabilities when you get behind the wheel of CLAAS equipment including combines and tractors.

Networking & Entertainment

Meet with industry experts, CLAAS leadership, and fellow producers to get questions answered and build your network. Gather between sessions and each evening to continue conversations and enjoy a variety of planned social events.

We’ll See You in Omaha, Nebraska.

Harvest Horizons will be held in Omaha, Nebraska, home of the CLAAS North America Headquarters. This is where you can find both the CLAAS of America sales company and CLAAS Omaha, Inc., our state-of-the-art American assembly plant. It’s the perfect destination to show off how we’re made to bring you more.

Hotel Accommodations + Travel Details

You’re our guest! We’re treating all attendees to two complimentary nights at the Courtyard by Marriott LaVista. If additional nights are needed, please indicate in your registration form and CLAAS staff will reach out.

Included in your stay:

  • 2 nights at the Courtyard by Marriot LaVista
  • Hotel parking for those with personal vehicles
  • Food, drink, activities & any event materials throughout the conference (6/24-6/26)
  • Transportation to and from any scheduled events. You can view the shuttle service schedule in the event agenda.

Reservations must be submitted by Monday, June 2, to ensure you receive complimentary accommodation.

Courtyard by
Marriott LaVista Address:

12560 Westport Parkway, La Vista, Nebraska, USA, 68128

MADE FOR MORE MADE FOR MORE

Agenda + Speakers

Get ready for a speaker lineup and agenda made for more. Full details will be revealed soon—stay tuned.

Day 1Tuesday, June 24th

June 24, 2025 03:00 pm to
05:00 pm

Arrivals - Hotel Check-In

June 24, 2025 04:30 pm to
05:00 pm

Dealer Sales Meeting

June 24, 2025 06:00 pm to
09:00 pm

Welcome Dinner and Games

June 24, 2025 09:00 pm to
11:00 pm

Made for More After Party

Day 2Wednesday, June 25th

June 25, 2025 07:30 am to
08:15 am

Transportation Shuttles from Hotel to CoA Campus

Shuttles looping every 15 minutes

June 25, 2025 08:00 am to
08:30 am

Attendee Check-in

June 25, 2025 08:30 am to
09:00 am

Welcome Message from CLAAS

June 25, 2025 09:00 am to
09:45 am

Keynote Speakers : Mike Pearson

Mike Pearson

June 25, 2025 10:00 am to
12:00 pm

Breakout session

June 25, 2025 12:00 pm to
01:00 pm

Lunch

June 25, 2025 01:00 pm to
04:45 pm

Resume breakout session

June 25, 2025 05:00 pm to
09:00 pm

VIP Dinner + Entertainment

Live Music with Tyler Richton & The High Bank Boys

Cigar Lounge, Beer Tap Tasting Truck, & Golf Simulator

Return transportation available    

Day 3Thursday, June 26th

June 26, 2025 07:00 am to
08:15 am

Transportation Shuttles from Hotel to CLAAS of America Campus

Shuttles looping every 15 minutes

June 26, 2025 08:00 am to
08:30 am

Attendee Check-in

June 26, 2025 08:30 am to
08:35 am

Welcome Message

June 26, 2025 08:35 pm to
09:05 pm

General Session: CLAAS Customer Roundtable

June 26, 2025 09:05 am to
09:50 am

Keynote: Rob Sharkey

Rob Sharkey

June 26, 2025 09:50 am to
10:00 am

Closing Message & Thank You

June 26, 2025 10:15 am to
12:00 pm

Resume Breakout Sessions

June 26, 2025 12:00 pm to
01:00 pm

Lunch

Grab-and-Go Sandwiches and Pasta Salad. Enjoy a seated lunch or grab your lunch to-go.

June 26, 2025 01:00 pm to
01:00 pm

Departures

June 26, 2025 01:00 pm to
02:00 pm

CLAAS Open Hours - Additional Q+A as needed

Know Before You Go


Personalized Agenda

At check-in, you will receive a personalized agenda, name badge, and your group assignment. You will travel with your group to sessions throughout the entire event.


Parking

Complementary parking is available at the hotel and onsite at CLAAS of America.

To activate your free parking at the hotel, you will be directed to sign in and register your vehicle at hotel check-in.


Transportation

Charter buses will be available to transport attendees between the hotel and the CLAAS of America campus.


Meals

All meals during the event will be provided including:

Tuesday:

  • Welcome Dinner and Activity at Smash Park – La Vista

Wednesday:

  • Breakfast at the Hotel
  • Coffee Bar, Lunch and Dinner at CLAAS HQ

Thursday

  • Breakfast at the Hotel
  • Coffee Bar, Lunch at CLAAS HQ

 

If you listed any dietary restrictions during registration, the catering team has made accommodations.


What to Bring

  • Business casual, weather-appropriate clothing

Be sure to check the local weather forecast prior to travel!

  • Comfortable, closed-toe shoes

Required for Ride & Drive and Manufacturing Plant Tour

  • Government-issued ID
  • Questions for CLAAS leadership and fellow producers!

Questions?

Need to update your registration or have a question?

Once on-site, questions can be texted to 402-545-5554 (this number will be printed on the back of your badge for easy reference).


Photography Notice
Please note that photos will be taken throughout the event by the CLAAS internal photographer. These images may be used in future marketing materials and communications. By attending Harvest Horizons, you acknowledge that your image may be captured and used by CLAAS for promotional purposes. If you have any concerns or prefer not to be photographed, please let a member of the event team know upon arrival.

Event Speakers & Panelists

Mike Pearson

From the farm all the way to the anchor desk, RFD’s Mike Pearson has had quite the journey.

Born in South Central Iowa, Mike grew to love agriculture on his family’s hog and cattle operation. After graduating from Simpson College, he moved to Grinnell, Iowa, where he had the chance to build his own cow herd in addition to working as an agricultural lender.

Over the next 10 years, Mike left the world of finance and entered the world of media. He previously hosted “Market to Market” on Public Television as well as the Ag News Daily podcast; currently, viewers can find him hosting “This Week in Agribusiness” on RFD-TV.

Rob Sharkey

Rob Sharkey is not your average 5th generation Illinois grain farmer.

Better known as the SharkFarmer, he’s a risk-taker and out-of-the-box thinker who believes everyone has a story to tell. With his authentic interview style, ability to tackle controversial issues and willingness to share the triumphs and struggles of the modern farmer and business owner, he’s brought out the unfiltered truth in those stories — and audiences have noticed.

Appearing on Sirius XM, PBS, Acres TV and RFDTV’s SharkFarmer TV (11 seasons and counting!), Rob and his work have resonated with some 2.9 million weekly listeners around the world.

What are people saying?

“What I liked most about the show was that it was not propaganda to buy something. It was just full of good information!!!”

– 2024 Attendee

“I was able to understand the current products and new product offerings better as well as the road map and future plans.”

– 2024 Attendee

“The sessions and mixture of content was just right. The approach of just lightly touching on equipment and truly providing value in other aspects made it very good!”

– 2024 Attendee

“Very professionally done yet laid back and inviting.”

– 2024 Attendee

Frequently Asked Questions


CLAAS Harvest Horizons is a three-day agricultural-focused business conference designed to equip today’s producers with the tools, insights, and connections they need to succeed in a rapidly evolving industry.

Taking place June 24–26, 2025, at the CLAAS North American Headquarters in Omaha, Nebraska, this immersive event brings together customers and industry experts for a unique combination of live equipment demos, expert-led learning sessions, and networking opportunities you won’t find anywhere else.

If you're looking for more—more insight, more innovation, and more value from your business relationships—then CLAAS Harvest Horizons was made for you.
No, this event is complimentary. Attendance is free for all attendees.
Yes, upon registration completion, you will receive a confirmation email.
The registration deadline to secure a spot at the event and complimentary hotel accommodation is Monday, June 2.
No, this event is in-person only, and there will not be a virtual attendance option.
Full sessions will not be recorded. Attendees will be able to access exclusive event content, recaps, and discussions.
Yes, lunches and dinners will be provided at no cost to registered attendees. Grab-and-Go breakfast sandwiches and a coffee bar will be available for breakfast.
Dietary preferences are included in the registration process. For any additional special needs and dietary requests, please reach out to CLAAS staff at harvest.horizons@claas.com.
Travel, yes. Hotel accommodation, no. You are responsible for any expenses related to traveling to Omaha. Once in Omaha, CLAAS is offering complimentary hotel accommodation for Tuesday, June 24 and Wednesday, June 25. You will indicate your accommodation needs on your registration form. If an additional night is needed, please indicate this in your registration form, and CLAAS staff will reach out.
Yes, shuttle transportation will be provided to and from the hotel Wednesday and Thursday. You are also welcome to use your personal vehicle or find alternate transportation should you choose. Parking will be available at the CLAAS Omaha campus. Hotel parking is also available at no cost to attendees.
No, you do not need to sign up for sessions. Your personal agenda will be provided to you when you check-in on Tuesday, June 24.
We appreciate any feedback you have about the CLAAS Harvest Horizons event. Please direct any feedback to Kacy Sampson at kacy.sampson.claas.com. For any additional questions about the event, please contact CLAAS event staff at kacy.sampson@claas.com.

For any additional questions about the event, please contact CLAAS event staff at harvest.horizons@claas.com.

Harvest Horizons Memories

Be sure to join our exclusive Harvest Horizons Facebook group, which is your way to stay informed of any updates leading up to the event. Click below to accept your invite!